We are committed to safeguarding your personal and genetic data. This Privacy Policy explains how we collect, use, store, disclose, and protect your information. By using our services, you consent to the practices described below.
1. Data We Collect
- Personal Information: Your name, address, contact details, date of birth, and other identifiers provided during registration.
- Genetic Information: DNA samples, test results, and any related information derived from your genetic material.
- Health and Medical Information: Relevant medical history and family health data needed for accurate analysis and personalized recommendations.
- Technical Data: Information collected via cookies, IP addresses, browser type, and other automated means when you interact with our website or mobile applications.
2. How We Collect Data
- Direct Collection: Data provided by you through online forms, sample submission, or direct communication with our customer support team.
- Automated Technologies: Data captured through cookies, web beacons, and analytics tools during your use of our website.
- Third-Party Sources: Data obtained from trusted partners and service providers, when you have provided consent for such sharing.
3. Use of Your Data
- Service Delivery: Processing and analyzing your genetic samples to provide accurate test results and personalized insights.
- Personalization: Tailoring our services, communications, and recommendations to your unique genetic and health profile.
- Research and Development: Using de-identified data for scientific research, product improvement, and innovation (with your explicit consent when required).
- Marketing and Communication: Sending you relevant updates, promotions, and educational content. You may opt out of marketing communications at any time.
4. Data Sharing and Disclosure
- Third-Party Service Providers: We share information with vendors who assist with sample processing, data analysis, secure storage, and website operations under strict confidentiality agreements.
- Research Collaborations: With your consent, we may share de-identified data with academic or research institutions to advance scientific knowledge.
- Legal and Regulatory Requirements: We may disclose information when required by law or to protect the safety, rights, or property of our users and our company.
- Business Transfers: In cases of mergers, acquisitions, or asset sales, your data may be transferred provided that the new owner agrees to uphold this Privacy Policy.
5. Data Security and Retention
- Security Measures: We use encryption, access controls, and regular security audits to protect your data from unauthorized access or breaches.
- Retention Period: Your data will be retained only as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required or permitted by law. Data that is no longer needed will be securely deleted or anonymized.
6. Your Rights and Choices
- Access and Correction: You have the right to access and correct your personal and genetic information.
- Data Deletion: Subject to legal and contractual restrictions, you can request the deletion of your data.
- Opt-Out: You may opt out of marketing communications by following the unsubscribe instructions provided in our emails or contacting us directly.
- Data Portability: You may request a copy of your data in a commonly used, machine-readable format.
7. International Data Transfers
If your data is transferred internationally, we will ensure that it is protected in accordance with applicable data protection laws and that similar levels of data protection are maintained.
8. Changes to This Policy
We may update this Privacy Policy periodically. The updated version will be posted on our website with an effective date. We encourage you to review this policy regularly.